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2004 Ag PhD Viewership/Listenership Survey
(conducted by Ag Media Research)
States Surveyed: South Dakota, Minnesota, Iowa, and North Dakota
Farmers Surveyed: 400
Farm Size: 1000+ harvested crop acres

1) Name recognition:

85.0% - Brian Hefty (Ag PhD)
82.8% - Darren Hefty (Ag PhD)

80.0% - Orion Samuelson (U.S. Farm Report)
41.0% - Max Armstrong (U.S. Farm Report)
35.2% - Mark Pearson (Market to Market)
33.5% - Al Pell (Ag Day)
29.5% - Lynn Ketelson (Linder Farm Network radio)
14.5% - Carrie Law (Today's Ag)

 

2) TV viewership:

81.8% - Have watched Ag PhD TV
57.5% - Have watched Ag PhD TV during the last month
25.0% - Have watched Ag PhD TV during the last week

 

3) Radio listenership:

53.0% - Have listened to Ag PhD Radio
42.3% - Have listened to Ag PhD Radio during the last month
23.0% - Have listened to Ag PhD Radio during the last week

 

4) Which topics are you most interested in on Ag PhD TV or Ag PhD Radio?

27.3% - Soybean aphids
20.5% - Soybean rust
19.2% - Corn herbicides
18.8% - Soil fertility






5) Did you plant 250 or more acres of this crop last year?

97.8% - Soybeans
89.5% - Corn
24.2% - Wheat

22.0% - Hay
5.2% - Other
3.0% - Sunflowers


 
 
INTERESTED IN BECOMING A PART OF AGPHD? Contact us if you'd like to learn more about advertising with Ag PhD TV, Ag PhD Radio, or Ag PhD Online. Call 605-529-5413 or email us today!